A dedicated matchmaking program will be held within the two trade fairs, creating a dynamic business platform that connects 50 pre-selected buyers from across the GCC and MENA region with leading exhibitors.

This exclusive initiative is designed to maximize return on participation by offering direct, face-to-face meetings that accelerate deal-making, foster partnerships, and open new market opportunities.

By bringing decision-makers into the exhibition environment, the matchmaking event ensures that exhibitors gain immediate access to qualified buyers actively seeking innovative solutions and competitive suppliers.